Marketing insights For Perth-based businesses.

Knowledge is power.

Marketing insights for changemakers, action-takers, and underdogs.

Since our launch in 2014, we’ve helped hundreds of businesses amplify their message through technology, websites, and advertising. Browse our collection of insights for practical tips and marketing expertise on a range of topics.

October 1, 2025
How to attract families and grow your centre.
September 26, 2025
Why make your campaigns harder than they need to be?
Two men are standing in front of two red trucks
June 4, 2025
From factory floors to corporate speeches: a real-world example of how communication can go badly wrong when you forget who you’re talking to.
Donna standing at the Reflecting Pool in Washington DC, with Arnold Schwarzenegger photobombing her
May 12, 2025
I spotted Arnold Schwarzenegger before anyone else — not because I’m special, but because he was already top of mind. That’s the power of good marketing. Learn how brand familiarity helps you stand out in the crowd.
May 1, 2025
In business, as in maths class, it’s easy to overlook the help that’s offered. Here’s how Mrs. Wright’s lesson taught me about growth, collaboration, and asking for help.
Medals
April 30, 2025
Honouring my grandfather, Corporal Parkinson, and the legacy he left from the Western Front.
April 30, 2025
A real-life lesson on value, trust, and how sometimes a ringing phone is the only KPI that counts.
April 29, 2025
Struggling to boost enrolments at your school or centre? Discover 5 smart strategies to help you attract more families and fill those gaps with confidence.
April 2, 2025
Our One Day Website package is exactly what it sounds like; a fresh, captivating, modern website in just one day (eight hours to be exact).
March 20, 2025
Is your club or association planning a website upgrade? Check out these 5 key priorities to ensure your site is easy to maintain, user-friendly, and ready for the future. From intuitive navigation to showcasing sponsors, these tips will help make your website a powerful tool for engagement and growth.
Set up a Remarketing Campaign
By Helium Marketing July 4, 2023
Learn how to set up a remarketing campaign in Google Ads with our guide. Using remarketing effectively can quickly produce great results for marketers.
By Rudi Janse May 29, 2023
Search ads vs display ads: Which is right for your business?
By Sophie Hunt January 20, 2023
Thinking of creating a website for your small business? Helium Marketing's article offers expert tips and insights to help you get started. Read now.
Creating an eCommerce store with a Perth Digital Agency
By Helium Marketing January 17, 2023
Build your dream eCommerce store with Helium Marketing's custom design and development services. Our Perth digital agency team can help you succeed online.
By Helium Marketing January 17, 2023
Choosing a content marketing agency can be overwhelming. Helium Marketing's guide offers tips and insights to help you make the best decision. Read now.
Show more

Need help with marketing?

Let's talk