Gutter Cleaning Guys grows with Google Ads.

"Pause, we need more staff!"

The client.

Gutter Cleaning Guys work hard year-round to keep gutters clear and solar panels clean. They service commercial and residential properties across WA and have an excellent word-of-mouth referral rate.

However, despite their word-of-mouth marketing success, Gutter Cleaning Guys were struggling with online visibility. They knew they needed more than personal referrals to continue growing, and came to Helium for support with Google Ads, Facebook Ads and website updates. 

120 direct bookings later... 

After 91 days, the Google Ads campaigns received 199 enquiries from 1,420 clicks — all from a $1,770 budget.

Of the 199 enquires, 120 were direct online bookings. After a few months, the campaign was so successful that Gutter Cleaning Guys actually asked us to pause the campaign because they were at capacity and had to hire more staff.

So, how'd we do it? We researched key phrases that potential customers were searching Google for, including "gutter cleaning perth", "gutter vac", and "solar panel cleaning prices". These terms (and others) were searched 10,300 times in 91 days, so we strategically crafted Google Ads specifically addressing those searches. We also scheduled the ads to appear at times when people were most likely to enquire.